// Pricing

What it costs

Start free. Pay only when the shape of the work is clear.

For business owners

Discovery call

Free

30 minutes with the actual Josh. No pitch, no slides. You leave with one clear next move whether you work together or not.

AI clone

Free

Ask the clone the question you would put to a coach. 5 questions per visitor, answers grounded in Josh's own writing.

Coaching and AI engagements

Scoped

Priced to the shape of the engagement, agreed on the discovery call. No packages sold off a page; the business comes first.

For AI agents

Per-request, settled in USDC on Base via the x402 protocol. No API key, no account, no subscription. Live machine-readable pricing: /api/agent/catalog.

ProductEndpointPrice
Product catalogueGET /api/agent/catalogFree
Engagement fit recommendationPOST /api/agent/fitFree
Notes indexGET /api/agent/notesFree
Note (full text)GET /api/agent/note/{slug}$0.02 USDC
Insight article (full text)GET /api/agent/article/{slug}$0.05 USDC
Ask the AI clonePOST /api/agent/ask$0.10 USDC
Research briefPOST /api/agent/research$0.50 USDC
Premium frameworkGET /api/agent/framework/{slug}$2.00 USDC

Integration docs at /developers.